ANA Business Marketing of Northern California (formerly NORCAL BMA) is the world’s premier community devoted exclusively to advancing the B2B marketing profession.

• A 90-year history of success
• Representing the full spectrum of marketing and communications disciplines
• A membership comprised of corporations, agencies and service providers
• A strong code of business marketing ethics

Individual Memberships

As a member of ANA Business Marketing of Northern California (formerly NORCAL BMA) you get access to unparalleled networking. We connect members with the kind of knowledge, people and programs that make achieving their companies' objectives more efficient and effective. When you register online, choose ANA Business Marketing of Northern California as your local chapter during the registration process.

Professional Membership – $300/year

For B2B Marketing professionals. Membership is valid for one year, based on the month joined and entitles you to benefits of ANA Business Marketing membership as well as those of the local chapter.

Young Professionals Membership – $75/year

Just starting out in business-to-business marketing? Need immediate access to a network of professionals who can offer guidance, resources and support? If you are 30 years of age and under, ANA Business Marketing offers a full year of membership in our Young Professionals Program for just $75! This is $225 less than the standard membership fee and is available only to new members and renewing members who are under 30.

Educator Membership – $125/year

Is your primary occupation the teaching of advertising, marketing, merchandising or similar subjects in a university, junior college or accredited trade school? Click the link below to proceed to the online membership application and select “Educator Member” from the member type list.

Corporate Memberships

ANA Business Marketing membership has traditionally been open to individuals. However, a corporate rate membership program introduces a group rate option, offering corporations significant savings and benefits such as free conference registration and award entries. The Corporate Membership Program includes access to all the resources and events of the national ANA organization as well as membership in any of the ANA’s many local chapters.