Why Join

As a ANA Business Marketing of Northern California (formerly NORCAL BMA) member, you enjoy all the benefits of national ANA membership. In addition, there are specific benefits that go with our chapter membership:

Networking with Peers in the Bay Area

When you attend any of our chapter events you get a chance to increase your business connections, and grow your personal network. There are over 40,000 B2B companies in the San Francisco Bay Area. Representatives from a number of these companies routinely attend our events. Face to face interaction with these marketing professionals is invaluable. Often, they are looking to make connections just like you.

Monthly Events Hosted by Industry Experts

Each month, you will have a chance to listen to industry experts and practitioners speaking on a variety of B2B Marketing topics. Our meetings are held at 5:30pm and the first hour allows ample time for networking among your local peers.  Appetizers and refreshments are also provided during this time, in advance of the presented content.

These events tend to be interactive sessions where you can ask your burning question and get the answers that strengthen your own marketing efforts. In addition to our local event, the ANA Business Marketing of Northern California (formerly NORCAL BMA) hosts an annual national event with 2,000 B2B marketing leaders in attendance.

Professional Development & Learning

Members have access to a full arsenal of relevant, timely B2B marketing content. From weekly webinars, the monthly B2B Magazine, our monthly newsletter ANA Buzz, and our daily newsletter ANA Smart Brief, members have immediate access to articles and briefs that directly relate to professional interests. In the fast-moving, ever-changing world of B2B marketing, staying in the “know” is vital to professional development.

Discounted Admission Tickets to Chapter-Sponsored Events

As a member you enjoy hefty discounts or our monthly events, as well as FREE admission to local events hosted by our parent organization the ANA. These discounts alone prove out our value proposition and your return on your investment.

Employment Opportunities

Never before has marketing talent been in such high regard, and high demand. This is especially true in the tech-centric Silicon Valley. At our events, recruiters and marketers routinely are looking to fill open positions. Whether you are looking for a better opportunity or seeking active employment, the ANA Business Marketing of Northern California (formerly NORCAL BMA) puts you in the right position to push your career forward.

Get Involved. Stay Connected.

As you attend various events and take part in chapter activities, you will clearly have ideas to refine and improve what we do in the chapter. For starters, you can make your suggestions be known. For more impact, you may decide to volunteer your services to implement these and other ideas. However, to make your mark on the operation of the chapter and benefit the widest range of membership, you can consider serving on the board of directors.

Opportunity for Enhanced Visibility through Sponsorship

Set your sights high and support your chapter through sponsorship. We have a number of alternatives available to you. Sponsors are called out at our events for maximum visibility. Your sponsorship funds are invaluable for the health of our chapter. Learn about sponsorship opportunities ›

Access to Member-only Portal on the ANA Business Marketing of Northern California (formerly NORCAL BMA) (coming soon)

You will get personalized access to the member-only portion of our web site where content relevant to chapter members is kept. This portal includes complete presentations from past events, and a member directory.