Recap: Fishing with Spears: All About Account-Based Marketing


It was the second month in a row that attendance exceeded the original conference room we had been using for our monthly talks.

Fortunately, we could double the room size and the oversized room was filled well to hear Jon Miller, CEO of Engagio, Inc. speak about Account-Based Marketing.

The video below captures the presentation.

Members have access to the slide deck that Jon used for his presentation.

If you are interested in membership, please check into the details here.


Jon Miller, CEO and co-founder of Engagio, an "all-in-one" platform for account based marketing, is a marketing entrepreneur and thought leader.

Previously, Jon was a co-founder at Marketo (Nasdaq:MKTO), a leader in marketing automation.

He is a speaker and writer about marketing best practices, and is the author of multiple marketing books including the Definitive Guide to Marketing Automation, the DG to Engaging Email Marketing, and the DG to Marketing Metrics & Analytics.

Jon has a passion for helping marketers everywhere, and is on the Board of Scripted and is an adviser to Optimizely and Newscred. In 2010, The CMO Institute named Jon a Top 10 CMO for companies under $250 million revenue.

Jon holds a bachelor’s degree in Physics from Harvard College and has an MBA from the Stanford Graduate School of Business.

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