Map Value Creation for Greater Customer Relationship Intelligence
In the global economy of the 21st century, products have become commodities. Global companies can match the features and prices of almost any product in any industry. What then can companies do to differentiate their offering and add customer value?
Linda Sharp, CEO of Religence recommends focusing on and quantifying the customer relationship, based on what people DO. It’s as simple and as hard as that.
Come join us to learn about how to quantify relationships and map value creation to take the next operational step beyond customer journey maps and CES (Customer Effort Score), which only qualify relationships based on what people SAY.
Make sure to save the date, January 12, and register to attend the talk and kick off the new year 2017!
Map Value Creation for Greater
Customer Relationship Intelligence
by Linda Sharp
Thursday, January 12, 2017 from 5:30 PM to 8:00 PM (PST)
Microsoft Sunnyvale
1020 Enterprise Way, Sunnyvale, CA 94089
Linda Sharp is CEO of Religence, a customer experience performance management consulting firm specializing in the CRI (Customer Relationship Intelligence) Framework.
Linda is a CRI patent holder and a Relationship Value metric innovator/inventor. A Voice of the Customer research and virtual company pioneer and expert, she has 30+ years in running her own marketing firms. With her cross-functional team, she has commercialized three major methods to quantify relationships…Value Creation Mapping, Customer Success Alignment, and a Customer Relationship Value (CRV) Score.
Linda has a degree in mathematics from Oregon State University.
Visit www.religence.com to get a free copy of her book Customer Relationship Intelligence: A Breakthrough Way to Measure and Manage Sales and Marketing.
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Linda Sharp on
Customer Relationship Intelligence
January 12, 2017, 5:30-8:00 PM
Microsoft Sunnyvale
1020 Enterprise Way, Sunnyvale, CA 94089