Drive Marketing Performance by Winning the Renewal of Your Employees


At no other time in modern marketing history, has the role and influence of talent determined the success or failure of a marketing team, department or organization. With increases in specialized needs, competition for talent, tremendous choice of employer, etc., there’s no wonder that marketing decision makers are focusing their efforts on building the marketing department of the future, now.

Recent articles and thought leader studies confirm this rapidly accelerating trend:

  • “The defining challenge for marketing in the 21st century is structural.” – Forbes
  • The Urgency for Transforming Marketing Departments has never been higher” - The CMO Club

As companies continue to compete for skilled talent in a shrinking labor market, employees are in the driver’s seat when it comes to choosing where they want to work. To attract and retain the top talent, the best companies to work for are making investments in employee engagement to drive productivity, retention, customer service, and profit.

Learn lessons that you can adopt to drive engagement and retention while discussing what you can do to win the renewal of your top talent every day.

Join us to learn how:

  • Companies like Salesforce use technology and culture to drive employee engagement
  • B2B companies can adapt lessons from the Best Companies to Work For to drive employee engagement & retention
  • You can take steps to start “winning the renewal” of your top talent every day

The setting

This is part of our roundtable series with a happy hour setting. Registration covers one drink ticket and appetizers.

There is ample time to network both before and after the presentation and discussion.

For this roundtable, we return to San Francisco where we had a very successful event in February. Check out location details here.

We've had sell-out crowds for all of our roundtable events since April 2016 when this new happy hour series started. Don't miss out, make sure you secure your seat!

Save the date, April 24, and register to attend the roundtable before you're left with no space!

Drive Marketing Performance by
Winning the Renewal of Your Employees

by Robert Becker

Monday, April 24, 2017 from 6:00 PM to 8:00 PM (PST)

Twenty Five Lusk, 25 Lusk St, San Francisco, CA 94107

Secure Your Seat Now!



Robert Becker is a Senior Talent Development Manager at Salesforce.

For the past 2 years, Rob has been driving Salesforce's global manager capability strategy, including launching Manage the Salesforce Way, the free, online Trailhead management development trail.

Prior to Salesforce, Rob led management, leadership development, and employee engagement initiatives at Blue Shield of California, Visa, and American Express.

Throughout his career, Rob has taken great pride in helping employees feel great coming to work every day.

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Robert Becker on
Drive Marketing Performance by
Winning the Renewal of Your Employees

April 24, 2017, 6:00-8:00 PM
Twenty Five Lusk
25 Lusk St, San Francisco, CA